We are looking for an experienced freelance specialist to build and manage a consistent, low-cost lead generation system through classified advertising platforms and relevant online marketplaces.
Target Cities
Karachi, Lahore and Islamabad (Karachi is the primary focus).
Responsibilities
- Research and identify high-traffic classified websites and local marketplaces in Pakistan.
- Create and manage advertisements for our tutoring services on suitable platforms, including OLX, Locanto, Facebook Marketplace and other permitted platforms.
- Publish, renew and update advertisements according to a planned daily, weekly and monthly schedule.
- Develop effective ad titles, descriptions and creatives to attract genuine parents looking for tutors.
- Use separate tracking links for each platform and city.
- Track and report genuine parent enquiries received from each platform.
- Maintain a Google Sheet showing posting activity, live advertisement links and enquiry sources.
- Research additional platforms and gradually expand the system to 30–50 relevant platforms, subject to performance.
Reporting & Deliverables
- Daily posting and renewal reports.
- Live links of published advertisements.
- Platform-wise and city-wise enquiry tracking.
- Weekly performance summary.
- Research and recommendations for new platforms.
Initial Engagement
We will begin with a paid trial to evaluate work quality, consistency, platform selection and genuine parent enquiries. Successful performance may lead to an ongoing monthly engagement. Shortlisted candidates may be asked to complete a paid practical trial.
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