From visibility to an international audience – Düsseldorf Airport offers these advantages as a business location and thus opens up valuable opportunities for startups.
MOVIE DUDES
In 2026, Düsseldorf Airport will once again become a stage for brands that dare to enter the international spotlight. With 23 new catering and retail concepts, a diverse food and lifestyle landscape is being created. Names like Popeyes, EL&N London, bona’me and Slim Chickens are celebrating their airport premiere here and show how strongly the location functions as a springboard into the travel retail market.
Curious? Find out now why Düsseldorf Airport is also becoming an important growth location for startups.
The ideal location for startups
It’s not just big and well-known players who are discovering the airport. Founders in particular find ideal conditions here: a highly frequented place with a ready-to-buy audience that has time, budget and a desire for innovation. Not only travelers from all over the world, but also business customers with an affinity for innovations are reached here. A perfect environment to make ideas visible and validate business models.
“Our airport is a showcase to the world,” says Pia Klauck, Head of Commercial Operations at Düsseldorf Airport. “And the world looks in – and is amazed!” The new retailers set the standard: experiential architecture with plant walls, natural stone and warm light worlds create an inviting atmosphere. Modern concepts with digital features such as self-checkout and app orders combine speed and convenience.
The travel retail market is growing at double-digit rates worldwide. Space in the airport is considered “hot property” – limited, sought after and highly profitable. The renovation in 2026 will create a unique opportunity in Germany’s most rapidly growing major airport: startups can secure space before demand increases further. Whether as a pop-up, flagship or the first location in Germany – whoever starts at the DUS sets an example.
What’s special: Düsseldorf combines global appeal with regional strength. In addition to international lifestyle brands, local companies can delight travelers. This mix makes the location an excellent entry-level market for startups that want to roll out their idea in travel retail.
Comprehensive support for companies
Center management supports companies from planning to implementation. Marketing support ensures reach and visibility. Pia Klauck: “We see ourselves as a partner who works hand in hand with founders so that their concept gets off to a successful start.”
The established brands have long recognized this and are securing their places. For startups, the moment is now. Anyone who dares to take the step benefits from visibility, frequency and an international audience that is ready to try out new things.
Secure your place at Düsseldorf Airport now and get your business off to a flying start in 2026!
