Dubai- RX has officially announced that the next edition of the Arabian Travel Market (ATM) 2026 will take place from 14–17 September 2026 at the Dubai World Trade Center (DWTC), following extensive consultation with exhibitors, stakeholders, and industry representatives.
According to RX, the revised dates were chosen after careful discussions with partners and global tourism stakeholders to ensure the event continues to provide maximum value for the travel and hospitality sector.
Danielle Curtis, Regional Portfolio Director – UAE, RX Globalsaid the company had been actively engaging with exhibitors, partners, and stakeholders from across the tourism industry to determine the most suitable timing for the event.
Arabian Travel Market | Travel & Tourism Trade Show
Arabian Travel Market is an international travel trade show unlocking business potential within the Middle East for inbound and outbound tourism professionals.
“Our priority is always to ensure that ATM delivers the strongest possible platform for business, networking and partnership opportunities for the international travel community,” Curtis said. “Following industry feedback, we are pleased these new dates will allow exhibitors, buyers and visitors from around the world to maximize their participation and engagement at the event.”
Curtis also thanked key regional tourism authorities for their continued support, including the Dubai Department of Economy and Tourism, IHGetc Al Rais Travelnoting that collaboration and innovation remain central to ATM’s long-term success.
A Global Platform for Tourism Innovation
Now in its 33rd edition, Arabian Travel Market has established itself as one of the world’s leading travel trade exhibitions, bringing together tourism boards, airlines, hospitality brands, travel technology providers, and tourism professionals from across the globe.
ATM 2026 will continue to focus on the future of travel, particularly through innovation and technology. Under the topic:
“Travel 2040: Driving New Frontiers Through Innovation and Technology”
The event will explore how advancements in AI, connectivity, sustainability, and smart tourism are transforming the global travel industry.
The conference program is expected to include the Global stage, Future stageand dedicated summit sessions covering aviation, hospitality, destination marketing, luxury tourism, and emerging technologies shaping the future of tourism.
Sustainability and Resilience in Focus
The exhibition will also examine critical topics such as destination resilience, sustainable tourism development, and digital transformation. Industry leaders, researchers, and technology specialists are expected to deliver data-driven insights into future travel trends and the evolving expectations of global travelers.
With Dubai continuing to strengthen its role as an international tourism and aviation hub, ATM 2026 is expected to attract thousands of exhibitors and visitors from more than 150 countries, reinforcing its position as a major global platform for tourism business and collaboration.