Travel
ITB Berlin 2026 Sold Out: Full Messe Berlin Returns During Opening Ceremony Shifts to Invitation-Only Format
ITB Berlin 2026 is officially sold out, signaling renewed strength in global travel trade events. The show returns to full Messe Berlin capacity, but a key tradition changes — the large opening ceremony is replaced by a smaller invitation-only dinner, reflecting a more focused B2B direction for the industry’s leading tourism marketplace.
SOURCE: ITB Berlin 2026 Sold Out: Full Messe Berlin Returns During Opening Ceremony Shifts to Invitation-Only Format BY: eTurboNews | eTN
