

The MacBook Neo’s market launch was around two months ago. Pre-orders began on March 5th and delivery began on March 11th. One thing quickly became clear, because the affordable notebook was very popular right from the start – especially the version with 512 GB of memory and a citrus yellow housing. Delivery times initially increased significantly, but did not improve and actually climbed further until the beginning of May. There are now the first signs of relaxation, as Apple’s official delivery forecasts are now falling in some countries. Still unchanged here, significant improvement in the USA
In this country, Apple wants to fulfill new orders in the first to second week of June, which means they are faced with the same situation as a week ago. The situation is different in the USA, where most configurations are now expected to reach customers within one to two weeks – even in citrus yellow. One can probably assume that this trend will be reflected in global sales and that we won’t have to wait quite as long – even though third-party suppliers were not affected by the same shortage as Apple anyway.
Apparently chip production has been ramped up again
A market expert recently reported that Apple was addressing the chip shortage and probably ordered new contingents of the A18 Pro. Apparently, the initial plan was to be able to run the model year entirely with processors that had been scrapped during the main production of the chip for the iPhone 16. However, according to several reports, stocks are running out much faster than expected. Tim Cook mentioned at the last quarterly conference that he had high expectations of demand, but was surprised by this rush. According to forecasts, the first generation of the MacBook Neo is likely to find not just five, but ten million customers.
MacBook Neo (Citrus, 256 GB) from 609 euros via Apple’s Amazon channel
















