Do you already know the BIS rule when it comes to skin care?
Probably not, because I just invented it earlier. BIS stands for Used. Always*. Sun protection.
*always: yes, even in winter.
The sun may be a wonderful gift from nature, but if we don’t adequately protect ourselves from its harmful rays, it can cause significant damage to our skin. Let’s take a look at the latest studies that underline the importance of sun protection.
Studies have shown that the sun’s harmful UV rays can lead to premature skin aging, sunburn, pigmentation disorders and, in the worst case, skin cancer. Yes, skin cancer! One more reason why sun protection is not just a fancy recommendation, but an absolute necessity.
One of the most notable studies was conducted by the American Academy of Dermatology and found that regular use of sunscreen with a high SPF can reduce the risk of skin cancer by up to 50%. An impressive number that shows that sun protection is not just a superficial thing, but has a profound impact on our health.
In addition to protecting against skin cancer, sunscreens also play a crucial role in preventing premature skin aging. A study by the University of Queensland in Australia has shown that people who use sunscreen daily(!) have fewer wrinkles, pigmentation spots and loss of elasticity than those who neglect it. Another reason why we should take care of our sunscreen every day!

